A hardware that stores and protects a body’s technological essential information – the Hard Drive collection compresses MARINE SERRE’s ethos. The core materials and savoir-faire of the House are disclosed through an exhibition that pushes fashion boundaries, questions outdated automatisms and puts human action at the center of transformation.
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The challenge is to re-invent the art of living on a damaged planet. To look at its ruins, perils, and vulnerabilities, and restore its dignity. It is not an invitation to dream or to escape, but rather to reunite ourselves with the here-and-now with empathy, awareness, and joy.
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In the Hard Drive exhibition conceived by Marine Serre for the Lafayette Anticipations space, they assemble the fragments of a dismantled world that her team has gathered with care over the past few years. The first floor reveals MARINE SERRE’s pioneering creation, production, and upcycling processes, in particular the Regenerative process through which end-of-life garments are restored and everyday objects exalted. On the second floor, the House’s (hard) core materials expand and blend to create visionary environments inspired by the latest collection. These anthropogenic dioramas become explorative, sensual worlds of simple and timeless moments of life. A selection of original paintings from the 15th to the 17th century, bold reinterpretations of some of the strongest feminine figures in art history, are showcased on the top floor. A pop-up store gives visitors the opportunity to regenerate their own garments and objects with the House’s distinctive moon logo, as well as purchase some of MARINE SERRE’s current pieces along with a curated selection of books and objects.
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New alliances, rhythms, meanings, and ideals emerge in this reconstructed atelier presenting the House Moon Diamant motif across puffer jackets and loose pants as well as tailored blazers and trousers, mixing social codes, shapes and mutating ‘work’ into an unsuspecting sport.
Explicit revivals of the Scottish heritage appear on tailored coats and Harrington jackets regenerated from tartan scarves and houndstooth wool. The punk attitude is emphasized by assembled belt buckles transformed in chokers and bracelets placed over Aran knit sweaters in vibrant colors. A kaleidoscope of regenerated eccentric pullovers are meticulously layered to prevent any sliver of the skin’s exposure to the elements.
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A new array of footwear features a sculpted moon-heel leaving behind the distinctive crescent moon footprint with every step. An eclipse for inspiration, the new House bag incarnates the true essence of the regenerative approach, using leather as a base structure combined with materials that change upon seasonal availability.
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Club kids arrive on the scene in a turmoil of upcycled grunge t-shirts patchworked together to create dresses, pants, and tees in sweeping memories of the 90s for a rave look completed with cropped jackets in recycled black moire and shades of dark blue deadstock leather paneled on long coats and audacious jackets with sumptuous shearling.
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The reality of their mutating environment brings figures of survival, like Arctic explorers in full body protection against gusting winds and icy terrain, taking shelter inside sublime cocoons made from regenerated Provencal boutis. The sturdy ripstop camouflage is opulently reworked with a combination of fine damask in earthy tones, recontextualized in a break from convention with candid household linen in tailored dress-coats, swirling dresses, and sinuous corsets.
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The seasonal Geotic tattoo print adorns the body with pictograms telling the stories of urban warriors in second-skin catsuits, leggings, and fluid dresses. The Celtic influence seeps in gothic silhouettes pairing leather trousers with lacey silk dresses in black and ardent orange burnout velvet, crowned with dramatic headpieces. Diverse communities following different paths to express the same desire of rebellion.
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Marine Serre’s Red Line returns with a larger offer of unique visionary designs, rare treasures of artisanal regenerative techniques. A militant Couture restores deserted materials, inventing a powerful vesture that plays with volumes and structured draping.
Each silhouette conceived by the MARINE SERRE laboratory explores the human body as an organism expressing courage and determination, a territory for restorative emancipation and communal freedom.
