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"Reborn", Juana Martín Haute Couture SS 2022 Collection

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The famous designer from Cordoba has presented during the Haute Couture Fashion Week in Paris, her SS 2022 Collection with a proposal that invites us to get excited about spring again.

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Juana Martin is synonymous with elegance and strength, ever since her career has led her to take part on the most important catwalks. Last January 27, she returns to Paris with Reborn, a collection that shows her most daring and resilient side, without neglecting her more flamenco roots.

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Inspired by spring, Reborn is a parallelism with the force that nature has to come back to life. Very elaborate fabrics, sometimes embroidered silk organza that is cut and, with a wiring system, creates flowers that sprout from the garments, nature in full explosion.”As a fighter and optimistic woman, I wanted this collection to be a tribute to the ability that we are having as a society to adapt to the uncertainty in which we navigate”, says Juana Martín.

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The  designs  have  the  unmistakable  stamp  of  the  firm:  extra-large  volumes  in organza, guipure and lace, all in black, white and beige colors as background. A differentiating touch, the black and silver studs are defined in its flamenco polka dot, in a more glam and rocker version.

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The  Reborn  looks  are  complemented  by  five  models  from VOA Collective, the high-end  eyewear  brand  that  stands  out  for  its  avant-garde  designs,  made exclusively by artisans in Japan.

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This is the eighth time that the designer has presented at the Ville Lumière and the fourth within the Haute Couture Week in Paris. Juana Martin reaffirms herself as one of the most important names in Spanish fashion on the international scene, both for her  renown  style  and  for  her  ability  to  work  with  unique  fabrics  and  extreme structures with their own personality.

© Juana Martín

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